The following 4 websites exemplify the types of credibility.
Bureau of Meteorology
The Bureau of Meteorology domain name and government iconography are examples of presumed credibility.
EatingWA is an example of Reputed credibility. The website displays 3rd party endorsement and reviews as well as affiliation with other reputable West Australian organisations.
AlifeNYC’s website looks professionally designed and immediately gives off good first impressions. This is an example of surface credibilty. Alife’s brand logo is shown down the bottom, as well on the webpages main image.
Pick Your Shoes is an example of Earned credibility due to the following reasons; for over a year I have been shopping on Pick Your Shoes and have never encounted any problems. The website was recommended to me by friends and Sneaker Freaker, a universal sneaker publication.